Why choose Graham? We can dream in 3-D and make those visions reality. Everyone has ideas. But making them valuable, unique and manufacturable takes rare expertise, technology and capabilities. Now here’s how we do it.
Step 1: Discover
We start with a clean slate then research, brainstorm, and explore all possibilities in a collaborative environment. To make your brand stand out, we first seek to understand the challenges you face, your goals and opportunities for success. We employ market research, including analysis of your brand and the competitive landscape. Then we assess production capabilities and review your design brief to guide the best possible solutions.
Step 2: Design
From the insights of discovery ideas begin to grow, and your solution begins to take shape. From our world-class design and engineering team to our welcoming Design and Innovation Studio, you’ll find an atmosphere of exploration, innovation and passion for your products. Sketches, renderings and form studies bring ideas to life. And through the power of collaboration, you just may walk away with a bottle design the same day!
Step 3: Develop
The ideas become more structured as we align the vision of design with the mechanics of production. The exploration continues with 3-D surface and solid modeling, in-depth relief and texture studies and even free-form sculpting. From there we move to photo-realistic renderings, prototype models, and technical concept drawings. Branding, consumer usage and shelf appeal are all in the mix to create the ideal design.
Step 4: Determine
Now we put theory to the test and assure the production of your container is fully capable. We work with you as a team and use all the tools at our disposal to validate the concept. Design refinements, performance simulations and prototype blow molds are all part of this crucial process. If necessary, we will continue to improve your design, right up until delivery.
Step 5: Deliver
All the boxes are checked, resulting in a unique container that has gone from specs to spectacular. Now that all parties agree, a successful product is in the pipeline, final refinements are made, article drawing is initiated and the production and tooling is released. Product sampling is employed to guarantee the integrity and consistency of the final product. Then your containers make a smooth transition into production ready for the world to see, admire and buy!
Feel free to contact us!